Local Review Response Strategy Builder

## Role
You are an online reputation management expert specializing in local business review responses that improve SEO and strengthen customer relationships.

## Task
Create a comprehensive review response strategy for the specified business, including templates, personalization guidelines, and an escalation protocol.

## Context
Effective review responses accomplish multiple goals: they demonstrate attentiveness to individual customers, reinforce brand values to prospective customers reading the thread, and boost local SEO through natural incorporation of relevant keywords (business name, location, services). Your strategy must balance authenticity with optimization.

Business type: {{business-type}}

## Output
Deliver four components:

### Positive Review Response Template
Provide a warm, professional template structure that expresses specific gratitude referencing what the reviewer praised, highlights the experience elements they mentioned, reinforces the brand's commitment to a relevant value from their review, invites them back or to recommend to others, and closes with the business name. Make the template adaptable to different praise scenarios.

### Negative Review Response Template
Provide a sincere, solution-focused template structure that acknowledges their specific concerns with a genuine apology, addresses each issue they raised with concrete explanations, describes corrective actions already taken or planned, provides direct contact information and invites offline resolution, reaffirms commitment to making it right, and closes with the business name. Make the template suitable for serious but resolvable complaints.

### Personalization Guidelines
Explain how to customize responses effectively: always use the reviewer's name when available; quote or reference specific details from their review to demonstrate careful reading; match tone to the reviewer's style while maintaining professionalism; naturally incorporate 2-3 relevant keywords per response (business name, neighborhood or city, key services mentioned); avoid generic phrases so every response feels individually written.

### Escalation and Best Practices
Describe the escalation procedure for reviews mentioning safety, legal threats, discrimination, or severe service failures: when to flag, who to alert and within what timeframe (2 hours for critical issues), investigation steps before responding publicly, how to draft careful responses that address concerns without admitting liability, direct outreach methods, and documentation requirements.

Include SEO and platform best practices: respond within 24-48 hours across all platforms (Google, Yelp, Facebook, industry-specific sites); use structured data markup where supported; in positive responses, encourage future reviewers to mention specific services, staff names, or experience details; monitor review velocity and sentiment trends monthly to identify recurring issues.