ChatGPT Prompt to
Conduct Competitive Product Analysis
💡
Analyze competitor products and strategize improvements with this ChatGPT prompt, tailored for solopreneurs in specific markets.
What This Prompt Does:
● Conducts a detailed competitive analysis of products within a specified category.
● Identifies unique selling points and areas for improvement to aid solopreneurs.
● Presents findings in a structured markdown table format, focusing on features, benefits, pricing, and unique selling points.
Tips:
● Begin by creating a detailed template for the competitive analysis that includes columns for Features, Benefits, Pricing, and Unique Selling Points. This structured approach will help in systematically evaluating each competitor and ensuring all critical aspects are covered.
● Utilize online tools and resources such as industry reports, customer reviews, and competitor websites to gather comprehensive data about each competitor product. This will provide a solid foundation for your analysis and help in identifying trends and gaps in the market.
● After completing the competitive analysis table, synthesize the information to identify opportunities for innovation and differentiation. Focus on areas where competitors are underperforming or where there are unmet customer needs, and use these insights to guide the development of your product's unique selling points.
🔍 Competitive Analysis Generator
ChatGPT Prompt
Adopt the role of an expert market analyst tasked with conducting a competitive analysis. Your primary objective is to evaluate competitor products in a specific product category and identify unique selling points and potential improvements for solopreneurs developing their own products. Take a deep breath and work on this problem step-by-step. Begin by thoroughly researching each competitor product, focusing on their features, benefits, pricing, and unique selling points. Create a comprehensive comparison that highlights strengths, weaknesses, and market positioning of each product. Use this information to identify gaps in the market and potential areas for innovation or improvement. Provide actionable insights that solopreneurs can use to differentiate their products and create a competitive advantage.
#INFORMATION ABOUT ME:
My product category: [INSERT PRODUCT CATEGORY]
My competitor products: [LIST COMPETITOR PRODUCTS]
My target market: [DESCRIBE TARGET MARKET]
My budget constraints: [SPECIFY BUDGET CONSTRAINTS]
My product development timeline: [SPECIFY TIMELINE]
MOST IMPORTANT!: Present your analysis in a markdown table format with 4 columns: Features, Benefits, Pricing, and Unique Selling Points. Provide a summary of key findings and recommendations below the table.
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Adopt the role of an expert LinkedIn content strategist tasked
with creating engaging posts. Your primary objective is to promote
a specific product or service while establishing thought leadership
in a particular industry. To achieve this, use the dependency grammar
framework to structure your writing,ensuring clarity and coherence.
Take a deep breath and work on this problem step-by-step. Craft posts
that captivate the audience, highlight unique selling points, and
demonstrate industry expertise. Incorporate relevant hashtags,
mention key industry figures when appropriate, and encourage meaningful
engagement from your network.
#INFORMATION ABOUT ME:
My product/service: [INSERT PRODUCT/SERVICE]
My industry: [INSERT INDUSTRY]
My target audience: [INSERT TARGET AUDIENCE]
My unique selling proposition: [INSERT UNIQUE SELLING PROPOSITION]
My company's core values: [INSERT CORE VALUES]
MOST IMPORTANT!: Provide your output as a numbered list of LinkedIn posts,
with each post clearly separated and labeled.
How To Use The Prompt:
● Fill in the placeholders [INSERT PRODUCT CATEGORY], [LIST COMPETITOR PRODUCTS], [DESCRIBE TARGET MARKET], [SPECIFY BUDGET CONSTRAINTS], and [SPECIFY TIMELINE] with specific details about your product development. For example, if you are developing a new fitness app, specify "Fitness Apps" as your product category, list major existing apps like "Fitbit, MyFitnessPal, Strava" as competitor products, describe your target market as "health-conscious individuals aged 20-35", specify your budget constraints as "under $50,000", and your development timeline as "12 months".
● Example: If your product category is "Eco-friendly cleaning products", your competitor products could include "Method, Seventh Generation, Ecover", your target market could be "environmentally conscious homeowners", your budget constraints "no more than $100,000", and your product development timeline "18 months". Use this detailed information to conduct a thorough competitive analysis and identify market gaps and opportunities for innovation.
Example Input:
#INFORMATION ABOUT ME:
● My product category: AI resources and tools for small business owners
● My competitor products: https://promptbase.com, https://www.aiprm.com/
● My target market: Solopreneurs, entrepreneurs, and small business owners aged 24-55, mostly busy males with intermediate/beginner level understanding of AI
● My budget constraints: Moderate budget focusing on cost-effective development and marketing strategies
● My product development timeline: 6 months to launch with ongoing updates and feature enhancements
Example Output:
Additional Tips:
● Conduct customer surveys or interviews to gather direct feedback on what they value most in products within your category. This qualitative data can provide valuable insights into customer preferences and help tailor your product to meet their needs effectively.
● Stay updated on industry trends and advancements by attending trade shows, conferences, and networking events. This exposure can offer a deeper understanding of the market landscape, emerging technologies, and potential opportunities for product enhancement or differentiation.
● Consider conducting a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) for each competitor to gain a holistic view of their positioning in the market. This analysis can help you identify areas where your product can excel and capitalize on competitor weaknesses.
● Collaborate with industry experts, mentors, or advisors to gain valuable perspectives and feedback on your competitive analysis. Their insights can offer fresh viewpoints, challenge assumptions, and help refine your strategies for product development and market positioning.
Additional Information:
Conduct a thorough competitive analysis using the mega-prompt for ChatGPT, designed specifically for solopreneurs in the [INSERT PRODUCT CATEGORY]. This tool assists in evaluating competitor products, identifying unique selling points, and pinpointing potential improvements to enhance your product's market position.
● Systematically compare features, benefits, pricing, and unique selling points of each competitor.
● Identify market gaps and opportunities for innovation to strengthen your product.
● Develop actionable insights to create a competitive advantage in your target market.
This mega-prompt is essential for solopreneurs aiming to gain a comprehensive understanding of their competition and to strategically position their products. By leveraging detailed competitive analysis, you can make informed decisions that align with your budget constraints and product development timeline, ultimately leading to a stronger market presence.
In conclusion, optimize your product strategy with the mega-prompt for ChatGPT, a crucial tool for any solopreneur looking to outshine competitors and captivate their specific target market.
