10 Claude AI Prompts for New Startups

Early-stage startups don’t have time to overthink copy, strategy, or content. 

You need fast answers, clear messaging, and solid execution — without hiring a full team.

In this post, you’ll get 15 ready-to-use prompts that help you write, plan, and launch faster — all built for new startups.

Let’s get straight into it.

ALSO READ: Claude AI Prompts For Newsletters

Claude AI Prompts for New Startup’s 

1. Write Your Startup One-Liner

Claude AI Prompt:

#CONTEXT:

You’re an early-stage founder building a new startup in the [insert industry] space. You need a simple, clear one-liner that explains what your product does, who it’s for, and why it matters. This will be used on your [insert use case: landing page, investor deck, or outreach message]. Your [insert audience type] may not know anything about your brand yet, so clarity is everything.

#GOAL:

Create a short, punchy one-liner that clearly communicates your product’s value in under 20 words — no jargon, no fluff.

#RESPONSE GUIDELINES:

• Use this format: We help [who] do [what] with [how or benefit].

• Keep it plain English — no buzzwords or technical language unless your audience expects it.

• Match the tone to your brand (e.g. casual, bold, expert).

#OUTPUT:

A single-sentence one-liner you can use for your website, pitch, and messaging.

2. Define Your Ideal Customer

Claude AI Prompt:

#CONTEXT:

You’re building a product in the [insert industry] space. To market and sell effectively, you need to define your ideal customer. These are the people most likely to buy, get value from, and talk about your product. You want to align your messaging and product features around this profile.

#GOAL:

Create a clear Ideal Customer Profile (ICP) that describes who you’re targeting, what they care about, and how they behave.

#RESPONSE GUIDELINES:

• Include industry, job title, goals, pain points, and buying behavior

• Match tone to your brand: [insert tone: expert, casual, confident]

• Make the ICP relevant to your [insert product type: SaaS tool, marketplace, service]

#OUTPUT:

A 3–5 line customer profile that’s easy to reference for copywriting, product design, and targeting.

Claude AI Response:

3. Craft a Clear Elevator Pitch

Claude AI Prompt:

#CONTEXT:

You’re a startup founder preparing to pitch your idea to [insert audience: investors, users, or partners]. You need a quick, confident elevator pitch that summarizes what you do, who it’s for, and why it matters. This should be easy to say and remember.

#GOAL:

Create a 30-second pitch that’s simple, clear, and compelling — no fluff.

#RESPONSE GUIDELINES:

• Format: We help [who] solve [problem] with [solution and unique value].

• Use plain language — no acronyms or jargon

• Make it sound good when spoken aloud. Match tone: [insert tone]

#OUTPUT:

A short, spoken-style pitch you can use in meetings, videos, and cold intros.

4. Generate Brand Name Ideas

Claude AI Prompt:

#CONTEXT:

You’re launching a new [insert industry] startup and need a brand name. You want something that feels fresh, aligned with your mission, and easy to remember. Bonus if the domain or social handle is available.

#GOAL:

Brainstorm 10–15 brand name ideas that match your vibe, mission, and audience.

#RESPONSE GUIDELINES:

• Include a mix of short, playful, and descriptive names

• Stick to a [insert tone: modern, clever, professional] style

• Base suggestions on this core idea: [insert product focus or problem solved]

#OUTPUT:

A list of creative, brandable names with short descriptions for each.

Claude AI Response:

5. Write a Problem-Solution Statement

Claude AI Prompt:

#CONTEXT:

You need a short statement that clearly describes the problem your startup solves and how you solve it. This will be used on your [insert placement: landing page, pitch deck, or social bio]. It’s the foundation of how you explain your value.

#GOAL:

Create a 1–2 sentence problem-solution statement that’s simple, direct, and resonates with [insert audience].

#RESPONSE GUIDELINES:

• Format: [Problem your audience faces]. We solve this with [solution or approach].

• Be clear and specific — skip generalities

• Match tone: [insert tone: bold, sincere, expert]

#OUTPUT:

A clear problem-solution statement that shows why your startup matters.

6. Build a Landing Page Layout

Claude AI Prompt:

#CONTEXT:

You’re launching your MVP and need a landing page to explain what you’re building. You want a simple, effective layout that speaks to [insert audience], highlights your product’s value, and drives signups or waitlist joins.

#GOAL:

Create a landing page structure that includes key sections in the right order.

#RESPONSE GUIDELINES:

• Include: headline, subhead, problem, solution, benefits, social proof, CTA

• Keep it concise — each section should be 1–2 sentences

• Use a [insert tone: modern, clean, persuasive] style

#OUTPUT:

A clear landing page outline you can send to a designer or build yourself.

Claude AI Response:

7. Draft a Founder’s Story

Claude AI Prompt:

#CONTEXT:

You need a short “About the founder” section for your website, pitch, or email. Your goal is to connect with your [insert audience] by showing your passion, experience, and why you built this startup.

#GOAL:

Write a short, story-style founder intro that builds trust and shows purpose.

#RESPONSE GUIDELINES:

• Include what inspired you to build this, your background, and what excites you

• Keep it under 150 words

• Match tone: [insert tone: warm, professional, relatable]

#OUTPUT:

A founder intro you can reuse in bios, decks, and newsletters.

8. Plan a Simple Launch Content Strategy

Claude AI Prompt:

#CONTEXT:

You’re getting ready to launch your startup. You want a lightweight content strategy that helps you create buzz, build trust, and attract early users. You’ll be publishing on [insert platforms: LinkedIn, X, Blog, etc.].

#GOAL:

Generate 5–7 content ideas that speak to your [insert audience] and align with your product’s value.

#RESPONSE GUIDELINES:

• Mix educational, behind-the-scenes, and product content

• Add 1–2 hooks or post formats per idea (e.g. thread, carousel, video)

• Use a [insert tone: transparent, helpful, curious] voice

#OUTPUT:

A mini content calendar with angles you can start using right away.

Claude AI Response:

9. Write Your Product Hunt or Beta Launch Post

Claude AI Prompt:

#CONTEXT:

You’re launching on [insert platform: Product Hunt, X, private beta] and need a short, engaging post to get attention and signups. You want it to sound human, not like a press release.

#GOAL:

Create a launch post that clearly says what your product does, why it matters, and how to get access.

#RESPONSE GUIDELINES:

• Include product name, problem it solves, key benefit, and CTA

• Write in your brand voice: [insert tone: friendly, bold, curious]

• Keep it under 150 words

#OUTPUT:

A launch post you can use on PH, LinkedIn, or email.

10. Create a Pre-Launch Email Sequence

Claude AI Prompt:

#CONTEXT:

You’re building a waitlist and need a short pre-launch email sequence for [insert audience: early users, testers, leads]. These emails should keep people engaged and excited while you build.

#GOAL:

Write 3 short emails: 1) Welcome, 2) Progress update, 3) Early access invitation.

#RESPONSE GUIDELINES:

• Keep each email under 120 words

• Use a [insert tone: casual, warm, motivating] tone

• Include placeholders like [insert link here] or [insert feature teaser]

#OUTPUT:

A 3-part email series you can plug into your email tool or Notion page.

Claude AI Response:

Conclusion: Claude Is Your Co-Founder That Never Sleeps

Startups move fast. Claude helps you move smarter.

From one-liners to launch plans, these 15 prompts give you a head start without hiring a full team. 

Whether you’re building your brand, launching your MVP, or talking to early users — Claude’s got your back.

Use one prompt today. Test it. Tweak it. Then keep building.